DiCinema

Wonder Bread, Old Spice, and Perrier were not charged for their product placement in the movie. Old Spice and Wonder Bread promoted the movie through back-end deals, while Perrier was not required to take any action despite its presence in the movie. In addition, Ferrell showed up to many public appearances in his Wonder Bread uniform at no additional charge to the company. Other product placements shown in the movie were: Powerade, Coca Cola, Domino's, Nextel, Nascar, Valvoline, Budweiser, Lowe's, Ford, Sprint, Applebee's, Good Year, and Fig Newton.

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