Amongst the folklore that has built up around this movie over the years is the infamous "Blade Runner Curse", which is the belief that this movie was a curse to the companies whose logos were displayed prominently as product placements. While they were market leaders at the time, many of them experienced disastrous setbacks over the next decade and hardly exist anymore. RCA, for example which at one time was the leading consumer electronics and communications conglomerate, was bought out by one time parent GE in 1985, and dismantled. Atari, which dominated the home video game market when this movie came out, never recovered from the next year's downturn in the industry, and by the 1990s had ceased to exist as anything more than a brand. The Atari of later years is an entirely different firm, using the former company's name. Cuisinart similarly went bankrupt in 1989, though it lives on under new ownership. The Bell System monopoly was broken up that same year, and all of the resulting Regional Bell operating companies have since changed their names and merged back with each other and other companies to form the new AT&T. Pan Am suffered the terrorist bombing and destruction of Pan Am Flight 103 and went bankrupt in 1991, after a decade of mounting losses. The Coca-Cola Company, although still tremendously popular, suffered losses during its failed introduction of New Coke in 1985. The KOSS Corporation - whose logo is repeatedly seen in the opening scenes where Rick Deckard is waiting to eat - survived a serious setback. The family owned, pioneer Hi-Fi headphone company suffered a major loss when it was discovered in 2010 that an employee, the C.F.O., had embezzled 34 million dollars.
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05-03-2025 alle ore 08:20
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