DiCinema

Despite previous cinematic incarnations portrayed by Gene Hackman and Kevin Spacey, where Lex Luthor was shown as a criminal mastermind wanted for criminal activity, Luthor is now head of a complex corporation named LexCorp. This reflects his portrayal in 1987's Superman comic reboot, following the limited series "Crisis on Infinite Earths" published in 1985 (which restarted all of the DC Universe), where Lex Luthor is depicted as a powerful and wealthy businessman with his own company, LexCorp, who becomes obsessed with defeating Superman. This version of Luthor was also featured in the television series' Lois & Clark - Le nuove avventure di Superman (1993) and Smallville (2001). This portrayal however, seems to also incorporate 'mad scientist' traits which draw from the character's early comic appearances when he was known simply as "Luther".

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