As stated by Disney's official press kit, director John Musker was a long-time fan of British artist/political cartoonist Gerald Scarfe's work for the The London Sunday Times, The New Yorker and other publications, so he signed him, initially just to assist with the character design. During production, his role as a conceptual artist was expanded to function as an ongoing artistic advisor to the animators. Scarfe also worked closely with art director Andy Gaskill and production stylist Sue C. Nichols to incorporate "Scarfisms" (swooping lines with sharp, pointed edges) into almost every aspect of the production from backgrounds to effects and layout, and also provided a bridge from Greek vase paintings to Disney animation. As a result, even the usually amorphous clouds were given spikes. Musker praised Scarfe's bold, expressive linear designs for having "an innate and anarchic energy that seems to explode off the page. He draws from the shoulder with big swoops, so there are these big, strong shapes which have a bold and immediate impact."

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