DiCinema

This movie was part of Twentieth Century Fox's attempt to duplicate the success of Tutti insieme appassionatamente (1965) by producing three expensive, large-scale musicals over three years. This movie, Un giorno... di prima mattina (1968), and Hello, Dolly! (1969) were all released amidst massive publicity. All lost huge amounts of money. Several top studio executives lost their jobs, and the studio was in such dire financial straits that it only produced one movie in 1970. The studio finally recouped its losses in 1973, when The Sound of Music (1965) was re-released to theaters.

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