The poster pretty much sums up everyone's role in the film. The guitar played by Ernesto de la Cruz divides the Land of the Living and the Land of the Dead. Ernesto is positioned between Héctor and Imelda, hinting that he's the reason they are separated. Two skeletal hands are touching the guitar; one is undoubtedly Héctor's, while the other could be either Héctor's or Ernesto's, foreshadowing Miguel's mistaken belief of the identity of the guitar's true owner. Imelda being at the bottom of the poster foreshadows the weight of the years that passed since her husband's departure, as well as her caring attitude in spite of it. Miguel and Héctor being at the top foreshadows that they are family. Dante being across from de la Cruz foreshadows him as an alebrije, protecting Miguel from harm. And Coco being at the bottom foreshadows the struggles she herself endured in wanting to see her father again.

Film

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