According to Bruce Campbell, the film was hard to market because it featured elements of horror films, comedies, and dramas. He noted that "cross-genre" films "send marketing people scurrying under a desk". To make matters even more confusing, in France and Italy, the film's title was changed to Death on the Grill and The Two Craziest Killers in the World respectively. In the United States, the film was only released in Kansas and Alaska, to make the film eligible for HBO broadcasting. Upon release, the film "went down in box-office flames". The "only good" screening came the Seattle International Film Festival, where the movie was promoted as a novelty film.

Film

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