Taco Bell was not intended to be featured as product placement. Not only did screenwriter Daniel Waters conceive the idea of the Restaurant Wars, he chose Taco Bell as the lone survivor of chain restaurants because he perceived them as the nadir of the fast food industry due to their tacky advertising and low-quality food. Waters' prophecy of lavish sit-down Taco Bells came true when the chain began test-marketing similar upscale, "fast casual" locations in 2014, further expanding the initiative in 2016 and 2017, as a means of catering to millennials.
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05-03-2025 alle ore 08:49
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